Gabe Frost

Gabe grew up in the Pacific Northwest, where a love for the outdoors shaped both his mindset and his lifestyle. A lifelong snowboarder, Gabe also spends his time hiking, mountain biking, and practicing martial arts. He’s drawn to the details in every sport — fine-tuning his bikes, dialing in his snowboard setup, and constantly refining his craft. For Gabe, performance is personal, and precision matters.

Professionally, Gabe is a product and engineering leader at Microsoft, focused on Windows platform servicing, updates, and enterprise device management. He’s passionate about helping organizations modernize and optimize their environments, and he’s always open to conversations around Windows Autopatch, Intune, and endpoint management strategy.

Gabe’s connection to Ride Loud runs deeper than ambassadorship. Long before the brand took shape, he used the name Ride Loud for his own wearable device concept, “The Outsider,” and later helped the company secure the Ride Loud domain — a full-circle moment that reflects his belief in the movement.

Today, Gabe proudly represents Ride Loud both on and off the trails. Whether he’s tuning his setup or leading in the tech world, he embodies the Ride Loud mindset: show up, push limits, and make it count. You’ll often find him repping the brand’s latest gear — especially the new Mountain Bike tee — wherever the ride takes him.